Freshwater Society

	Dave White

Precision conservation effectively and efficiently targets scarce resources to the spots on the landscape where they will do the most good. Learn about the latest technology — much of it based on LiDAR scanning – that pinpoints “sweet spots” where runoff, erosion and pollution are disproportionately severe and the potential for improvement is disproportionately great.

On Thursday, March 29, the Freshwater Society will sponsor a day-long conference: “Precision Conservation: Technology Redefining Local Water Quality Practices.”  The keynote address will be delivered by Dave White, chief of the Natural Resources Conservation Service. Dr. David Mulla, a University of Soil Scientist and a pioneer in employing modern LiDAR-based technology in the service of conservation, will describe current and emerging strategies.

View an agenda and learn about the presenters.  Register to attend. Download a four-page brochure about the conference. Find hotels near the conference site.

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Mindy Lubber

Did you miss Mindy Lubber’s March 1 lecture on corporate sustainability? Do you have friends or colleagues you think would enjoy it and should see it?

If so, the lecture is available on video or in an audio-only recording.

Lubber, an international leader in efforts by investors to lead and pressure multinational companies to adopt environmentally sustainable business practices, told an audience in St. Paul that many firms are becoming receptive to setting voluntary policies limiting carbon emissions and water use in their operations.

The key, she said, is persuading CEOs and corporate boards that sustainabiliy is an economic imperitive and that their shareholders demand protection from climate change and water shortages.

The lecture, “Investing in Sustainability: Building Water Stewardship Into the Bottom Line,” was sponsored by the Freshwater Society and the University of Minnesota College of Biological Sciences.

Learn about the lecture series and view video of previous speakers.  Listen to an interview with Lubber on Minnesota Public Radio’s Daily Circuit show. Suggest a topic or a speaker for a future lecture.

Lubber is president of Ceres, a 22-year-old Boston-based nonprofit that works with companies like Coca-Cola, Levi Strauss and IBM to encourage the firms to make their products and processes more water- efficient and less vulnerable to climate change.

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